Last-chance: PATHOGENS sneak peek

Editing COMPLETE

Last month after I finished the first draft of PATHOGENS, I sent out a call for Beta Readers.

Well, my edits are complete and the book is ready for feedback! If you already volunteered, your character is waiting for you in your inbox.

Want to get in on the action? It’s not too late! Hit me up on my contact form. All you have to do is send me your top three preferences for which character you’d like to read. You’ll find a short description of each character in PATHOGENS below.

PS — If you’re not into feedback, here’s your update: PATHOGENS should be in your hands sometime in August or September!

Sims

Technical Sergeant Robert Sims, National Guardsman and electrician in the greatest Air Force in the goddamned world. Divorced, no kids, fourteen years of service given to your nation thus far. You’re a “Prepper” (a dedicated survivalist), and you’ve been looking forward to the zombie apocalypse for as long as you can remember. Your unit was mobilized and now you find yourself at the tip of the spear.  When it comes to idioms you’re not the smartest crayon in the box, but you’re an electrical genius.

Cooper

Kaeden Cooper, known as “Kay” to your friends. Daughter of a NASCAR driver who turned to the bottle and lost his shot at stardom. You’ve since done your fair share of racing on the motorbike circuit, but it’s still very much a man’s world, and no one wanted to give you sponsorship unless you posed by the bike in a bikini. Instead, you turn wrenches for a living, working for the weekend until you can ride again. Little do you know that this shift under the hood will be your last. Soon the world will learn it’s those who know how to change their own oil that will survive.

Tyberius

Work nights at the call center, days at the bank. Sleep? Yeah, right. It’s all you can do to provide for you and Mama, who lost her own job in the recession. She still hopes you’ll find a nice girl and settle down, but you’d settle for an apartment in the better part of town. So you use any spare moment; while eating, even while shitting, to take online courses on a smartphone, angling for a promotion at the bank. But all that effort is about to be in vain when the global economy tanks in 3, 2, 1…

Rosie

Smart, cute, spunky redhead. 17-year-old high school student. Your father is a combat-veteran Marine and you work weekends at the family-owned shooting range. Sarah is your real name and truth be told, you’re more interested in boys and music than you are bug-out-bags and MREs, but you play along for dad’s sake. Ever since mom died he’s had a hard time and he’s not the type to get a pedicure so for quality time you learn about pyrotechnics. Unfortunately, Sarah’s world is about to end and you’ll have to fully embrace his training to become the “Rosie the Riveter” of the apocalyptic wasteland.

Lucas

Lucas Tesshu, middle aged man who handles crisis with the same serenity a stone handles the river. As a child of Japanese immigrants, you’ve lived much of your life as an outsider, making solitude a revered mentor and friend. As a Kendo instructor and master of swordplay, you’re more than capable of defending yourself, but as a disciple of Bushido, you are committed to helping those in need. So the question becomes: Can a man unable to leave someone for dead still survive the Zombie Apocalypse?

Hefty

Poor as dirt, good ole southern boy. Thin as a rail, and yeah, the nickname is ironic. Known to the State as inmate #: 080620-06. They say money doesn’t grow on trees, but you can cook some up in your kitchen using a few household ingredients as fertilizer. Like literal fertilizer, for one. But you’re over that now, clean, back on the straight and narrow, and ready to be a productive member of society once you get released from the Big House. Which is about to come early, courtesy of the Apocalypse.


Thanks for reading! Excited? Ready to start reading?

Leave me a comment below, and don’t forget to share and subscribe!

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It’s a Trilogy Now (and You Can Win FREE Signed Books)

New art celebrating Click Your Poison by DC Comics artist and co-creator of Malice and Mistletoe, Jack Purcell!
New art celebrating Click Your Poison by DC Comics artist and co-creator of Malice and Mistletoe, Jack Purcell!

We’re a month out from the SUPERPOWERED release, and to celebrate my third “gamebook” in the Click Your Poison series, I’m giving away three signed copies of each book, anywhere in the world. Each book is a standalone title, so there’s no need to read them sequentially. But hurry, this contest ends soon.

Click below to enter each raffle:

INFECTED — Will YOU Survive the Zombie Apocalypse? [Ends midnight, 10 April]

MURDERED — Can YOU Solve the Mystery? [Ends midnight, 25 April]

SUPERPOWERED — Are YOU a Hero or a Villain? [Ends midnight, 10 May]


Add your opinion in the comments below. And don’t forget to like, share, and subscribe!

The Final Countdown! MURDERED Trailer Release Date (and More Art)

Obligatory:

 

It’s really happening. I’ve seen a rough cut, and it looks fantastic. The MURDERED trailer should be ready for the world by the end of the week/beginning of next. Just to be safe, I’m calling the world premiere as Wednesday, October 29th. Expect a blog post with the trailer next week!

But in the meantime, I’m hosting a Goodreads giveaway to add to the excitement. If you have an account, please consider RSVPing “Yes!” to show your support and help spread the word! Here’s your invite:

Hey all! MURDERED is finally getting a book trailer and it’s going to be killer. Help celebrate the world premiere and win a FREE copy in the process.

3 Unique Storylines. Over 50 Possible Endings. Just one question… Could YOU Solve a Murder?

Now: More art.

Art by Jeremy Pollreisz, PixelTwister Studio
Art by Jeremy Pollreisz, PixelTwister Studio
Art by Jeremy Pollreisz, PixelTwister Studio
Art by Jeremy Pollreisz, PixelTwister Studio

 

Art by Jeremy Pollreisz, PixelTwister Studio
Art by Jeremy Pollreisz, PixelTwister Studio

 

Thanks for reading! Feel free to comment, like, and share. And don’t forget to subscribe so you’ll be the first to see the trailer when it’s released.

More Words, Free of Charge

Introducing the “Freebies” tab. See it up there at the top? Feel free to give it a click. Or, if that’s too much effort, here ya go: CLICK ME FOR FREEEEEEDOOOOOOMMM

There are three (well, four, kinda, you’ll see) stories for perusal free of charge. If you’re a die-hard day-one fan, you may have seen these before, but it’s my hope to periodically add something new from “the vault” and open it up for public consumption.

That’s it; blog post over, have a great day. Hope you like ’em!

INFECTED Promo Results (Day Three)

Continued from Lessons Learned from the INFECTED giveaway.

One of the many promo pics I made to entice readers.
One of the many promo pics I made to entice readers.

January 10th
Today starts the final day of my free promotion, and it is with some apprehension that I begin. I’ve read that the “magic number” is 20k downloads. If you get less than that, your promotion was not worth it. You also need to make it into the Top 20 free books (overall) on Amazon’s best sellers list. Bearing those stats in mind, let’s see how we’ll start off the day:

NOTE: CLICK ALL IMAGES TO ENLARGE

Downloads as of 0600, January 10th.
5640 Downloads as of 0600, January 10th.
Somethin'
No change (save for category updates).

Woof. No update in the ranking and a measly 300 downloads overnight. Fear is sinking in… Am I doing this for nothing? Have I spent all this money advertising only to fail? But I can’t think that way. Today is my BookBub day, they’re supposed to be the best of the best, and that announcement hasn’t gone out yet. Holding out faith for “BookBub the Almighty” I’m still worried. I’m listed in the horror category which is one of their smaller lists. As you can see in the pricing chart below, the average downloads for a free horror book are 6,700 with a historical maximum of 10k over the entire promotion.

I really need to get MURDERED on a promotion... possibly to coincide with the launch of book 3?
I really need to get MURDERED on a promotion… possibly to coincide with the launch of book 3?

Seeing as how I’m only using a single day of BookBub, I’m thinking I’ll be lucky to get 6k. Which means <12k downloads. Which means… failure. Well, at this point what’s done is done. Best to let it play out and hope for the best (along with continued plugs on social media). Yesterday’s lesson was to be patient and not to panic, so I’ll try to keep that in mind as the day progresses.

Here’s a mid-day update, after BookBub has gone out:

14090 Downloads as of 1400, January 10th.
14090 Downloads as of 1400, January 10th.
Holy Crepe! Look at those numbers...
Holy Crepe! Look at those numbers…

Whoa! Now that the BookBub announcement has gone out, the downloads are gushing forth like spray from a firehose. I can literally refresh the page every few seconds and see more and more downloads. #26 overall! Maybe I’ll make the Top 20 before the day is through?

LESSON LEARNED: BookBub rocks. Until something changes, don’t do a free book promotion without them. This is my honest advice.

With numbers like this, I’m very very hopeful again. Though I’ll only be “On top of the world!” for a fleeting instant, it’s nice to bask in that accomplishment. When you do your own promotion, don’t forget to do so as well.

LESSON LEARNED: Enjoy yourself.

Topping the combined SciFi & Fantasy chart as of 1800.
Topping the combined SciFi & Fantasy chart as of 1800.
Best in horror as of 1800.
Best in horror as of 1800.

Everything’s going my way! This is amazing! I’m climbing the chart, I’m absolutely killing it, I —- just got a 1-start review. What? Ugh. Hours before my promo ends, someone shows up and says “Do not buy.”

Surprise! Kinda changes the experience, doesn’t it?

LESSON LEARNED: Shrug off the haters. As much as it sucks getting negative reviews or bad press (someone also posted in the comments of an INFECTED blog review how much they hated it…), if you manage to give out 20k copies, you’re bound to have some readers that don’t like what you’ve done. There’s no pleasing everyone.

Okay, time for one last check as the promo ends…

Over 20k downloads!
Over 20k downloads!
Agh! So close...
Agh! So close…

The best INFECTED was rated during the promotion was #22 Free in Kindle Store, so I didn’t quite make the Top 20, but I did (barely) make 20k downloads. Will it be enough? Time will tell…

Up next — Two Week After a Free Promo!

INFECTED Promo Results (Day Two)

Continued from Lessons Learned from the INFECTED giveaway.

January 9th
PhotoFunia-16f3d2b_smallGood morning, again! Today Book Blast is set to go out and, with (fingers’ crossed) the continued buzz from yesterday’s promotion, this should make for an exciting day. I don’t know about you, but I could hardly sleep a wink. Whattdya say we see how much action happened overnight?

NOTE: CLICK ALL IMAGES TO ENLARGE

2686 Downloads as of 0600, January 9th.
2686 Downloads as of 0600, January 9th.
Woo-hoo! Made it into the coveted Top 100.
Woo-hoo! Made it into the coveted Top 100.

Two interesting points of order based on these stats. First, is that I’m still listed in Literature & Fiction > Action & Adventure (an old category) as well as Science Fiction > Post-Apocalyptic (new category). Could this be because my update is still “processing”? I’m not sure. I’ll have to watch carefully as this develops. Second, even though my rank has surpassed the Top 100 free books in the kindle store, I only gave away 450 copies over the course of the entire night. Which leads to…

LESSON LEARNED: Be patient/don’t panic. Within the first two hours of the day, my rank got worse and shot up to #99. If this is a race to #1, that means I’m not doing well… or does it? Amazon’s best seller ranking is elastically flexible and doesn’t necessarily correspond to current downloads. Maybe someone else’s rank simply processed before mine? I could just need some time to catch up. Tough to say. Amazon keeps their ranking algorithm a closely-guarded secret, but it pays to go with the flow. Just keep doing what you know you should be doing, and let the ranking system do its thing.

Here’s a mid-day update, after Book Blast has gone out:

4113 Downloads as of 1400, January 9th.
4113 Downloads as of 1400, January 9th.
Back to "increasing!" Slow and steady wins the race today.
Back to “increasing!” Slow and steady wins the race today.

Interesting to note that the categories are still switching. Could this be a good thing? It’s putting me on several different categories throughout the day (the maximum allowed is two), so I can’t see how it would hurt… Hmm. But the main point is that it’s getting better. From all I’ve heard and read, Book Bub is the behemoth service that’ll push any promotion over the edge. So if I can just keep climbing the charts, no matter how slowly, I should be in for a treat tomorrow.

The snowball is your book promotion. The more people you get to help push it along, the bigger it’ll get until it eventually starts feeding itself.

The afternoon was spent doing more promoting and marketing, of course, which leads to another…

LESSON LEARNED: Set up everything beforehand. I started contacting book sites a month out, but I found a great list of resources I was planning to contact during the promotion. Big mistake. Just going through with everything I’d had planned, to include continued social media marketing, took up all my time. You should have everything ready to go before you promotion starts, so the most work you have to do during the event involves the copy/paste function.

It’s getting late. Let’s do one last look at the stats before bed:

5358 Downloads as of 2200, January 9th.
5358 Downloads as of 2200, January 9th.
Still increasing and -- BONUS -- now it's topping 3 categories!
Still increasing and — BONUS — now it’s topping 3 categories!

It’s getting significantly more difficult for INFECTED to climb the ranks, but at least it still is. And with tomorrow set to be my “anchor day” I’m hopeful. You might also notice 3 more sales of MURDERED in 24 hours. Not exactly the boost I was hoping for, but it’s still early (and I’m thankful for each sale I get). Time to try and sleep and prepare for the exciting conclusion tomorrow…

Continue to INFECTED Promo Results (Day Three) 

Lessons Learned: Free ebook Promotion

[In keeping with my New Year’s Resolution, here’s some info about what I’ve done right and what I’ve done wrong. First entry in the Lessons Learned category]

First, a quick overview for those not in the know (or wanting a refresher) about a KDP Select ebook promotion over amazon. To be enrolled in KDP Select, an ebook must be exclusively available for sale on the amazon kindle for a period of 90 days. During that 90 days, the book may be offered for free or as a $0.99 sale for up to 5 days. I went exclusive with Amazon last year because, as another perk, readers can “borrow” your book for their kindle for free (while the author still enjoys a royalty) and these “borrows” are still incorporated into sales ranking. My sales from all outside ebook channels were quickly eclipsed by borrows, so I’m very pleased with that decision, but this is my first KDP promotion.

Why buy the cow when you can have the milk for free? I’ll admit, it seemed counter-intuitive to me at first. How can you possibly make a living as a writer giving your books away for free? First and foremost, it should be noted that this tool should be used wisely, and in such, promotions should be limited. Give away your book too often, and your sales will fall through the floor. That’s why I chose to promote INFECTED a month after the release of my new book, MURDERED (after it had time to gain a few reviews), and why I’ve made clear that it’s available for free 8-10 Jan ONLY.

It’s all a game. A free ebook promotion should be treated like a strategy game, with free downloads counting as so much monopoly money. The only difference is, if you win, to the victor go the spoils. That is to say, if you play the game right, you can see some rewards in the real world. The first benefit is increasing your standing in the amazon ranking system. You know that section under the product description on an amazon page where it says “Customers who bought this also bought”? That’s you now. With this marketing tool, every free download counts as a purchase. So, with several thousand downloads, your book will now appear all over amazon’s sales rankings.

Amazon is the banker, and it’s your job to make sure your book passes “Go” as many times as possible. C’mon, doubles!

Second, is increasing your book’s presence. As any new author will attest, getting people to discover that your book exists is the hardest part. Giving away your book is a great way to increase word-of-mouth buzz, especially if you have multiple books in a series. People who enjoyed your book during it’s limited free promotion may convince their friends it’s worth it to pay for the experience once it’s no longer free. They may also check out your other books themselves.

The cornerstone of your strategy is visibility. There are many websites out there dedicated to letting readers know when a great free deal comes along, and it’s in your best interest to use them. Some are paid services, but have proven worth it to many authors. The bigger ones have hundreds of thousands of subscribers who might be interested in your book. It’s likely that many who frequent free book email-blast and announcement websites weren’t out looking to buy anyway, so don’t think of these free downloads as lost sales. Think of them as new opportunities.

Allow me to break my strategy down for you. I went with a “go big or go home approach” and I used a total of 44 websites to announce my giveaway (staggered over the three-day period), only 4 of which were paid services. I also used the model put forth last year by Elle Lothlorian, combined with a few other tricks I’d picked up in my research. Like her, I’ll break down exactly what I did and how it worked out for me.

Paid Services: BookBub, an oft-touted service considered by many to be the #1 way to announce your promotion, was my front line. I contacted them first to check their availability and settled on Friday, January 10th for their announcement. The second heavy hitter is Book Blast, and they were able to accommodate me for January 9th. The third biggie I chose was Kindle Fire Department, who had an opening to feature INFECTED on January 8th. Not that it was my intent, but I ended up being featured by these websites from least popular to most. I think this has actually helped my “snowball effect” greatly. As I’m writing this on day two of the promotion… we’ll see! The fourth paid service was Sweet Free Ebooks, a $5 posting set to go off on January 9th.

Free Services: For the other 40 announcements, I used a list on eBook Booster (you can pay to have your book submitted automatically, but I took a full day to contact them myself) and the list on Author Marketing Club. INFECTED was set to be reviewed by Horror Novel Reviews and I asked if they could time it to coincide with the promotion. I also had reviews set up for MURDERED over at Evolved World and You’ve Got Red On You and asked if they would give a shout out for the promotion as well. All three requests were kindly granted.

So… Ready for some results and numbers? Check out INFECTED Promo Results (Day One)